SIGA Participates in Government PROS Review Summit
The State Interests and Governance Authority (SIGA) has taken part in the 3rd Annual Government Public Relations Officers Summit.
The event organised by the Ministry of Information was under the theme; “Boosting Revenue Generation Towards Economic Recovery; The Role of the Government PROs”.
The summit is aimed at providing a forum for government public relations officers to meet with the hon. minister his deputy minister for Information to deliberate and develop strategies to implement new communication trends in improving government correspondence.
Hon. Kojo Oppong Nkrumah, Minister for Information, in his welcome address stated that the role of government communicators is critical and requires professionalism and commitment. He also stressed that government communications, regardless of the administration in power, must be improved to keep stakeholders apprised of current events. The information minister charged PR practitioners to utilize the Bonsu platform to effectively communicate government policies and programmes.
“The BONSU platform has been designed to help collate data from various government Ministries, Departments and Agencies (MDAs), to keep government informed and to be on top of issues across the country.” he said.
Speaking at the forum on the Importance of Communications to Good Governance, Mr. Stephen Asiedu, Head of Corporate Affairs at SIGA, extended the best wishes of the Director-General of SIGA, Amb. Edward Boateng, and commended the Ministry of Information for their tremendous support to government PROs. Mr. Asiedu urged the PROs to be open and transparent, as well as provide the public with accurate and timely information. He also entreated public relations professionals to be ready to engage citizens, listen to their concerns, and implement feedback to achieve corporate governance.
“Effective communication is a two-way channel that involves listening and responding to citizens. As government PROs we must actively listen to citizens’ concerns and feedback and respond in a timely and meaningful manner. This contributes to public trust and confidence in the government’s commitment to serving Ghanaians”. He stated.
The summit culminated in an awards ceremony which saw the PRO of the Ministry of Lands and Natural Resources emerging as the best PRO for the year 2022.
Dignitaries present at the summit included Hon. Oboshie Sai Cofie — Presidential Advisor on Media & Strategic Communications and Dr. Abena Animwaa Yeboah-Banin; Head of Department, Department of Communications at the University of Ghana.